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The Buzz around Snapchat’s AI Hallucination: A Privacy Scare


Snapchat has been one of the most popular social media platforms worldwide. Known for its creative filters and engaging content, the app has been a favorite of millions. However, recently, Snapchat’s newest feature, AI Hallucination, has caused quite a stir. People are concerned with their data privacy being at risk due to the feature. Read on to learn more about what caused this scare and how you can keep yourself safe.

1. What is AI Hallucination?

Snapchat’s AI Hallucination feature allows users to transform their face into an art piece through the help of Artificial Intelligence. The app’s AI scans the user’s face and maps out certain sections that can be replaced with textures and shapes. The result, in a sense, is an animation that turns the user’s face into a living piece of art. While the concept and technology behind AI Hallucination is incredible, there is a reason why people are concerned about their privacy.

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2. How is Privacy at Risk?

The AI technology behind the feature is a complex algorithm that requires access to certain biometric data such as facial recognition. This data is then retrieved by Snapchat’s servers, creating an opening for the data to be accessed by third-party apps. If Snapchat’s servers are breached, hackers can access this data and use it for malicious purposes.

3. The Scaremongering Videos

Several videos have been floating around social media that show AI Hallucination in action. However, some of these videos have additional captions and warnings, insinuating that the users’ privacy is at risk when using the feature. It’s been a significant cause of concern, especially for those who value their privacy online.

4. Snapchat’s Response

Snapchat has responded to the privacy scare by explaining that the company takes data privacy very seriously. They’ve also made sure to mention that users’ biometric data isn’t being stored permanently, but only until the feature is being used. To ensure their users’ safety, it’s important to note that Snapchat has servers that have been designed explicitly for AI processing, and the algorithm can’t be manually removed, guaranteeing complete and total data encryption.

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5. How to Protect Yourself

While Snapchat has tried to assure its users of their data privacy, there are still some precautions that users can take to protect themselves. It’s important to make sure that the Snapchat app is up to date, as the company often releases patches that fix potential security vulnerabilities. Also, it’s essential to be aware of the data privacy settings in the app and set them to your preferences.


To sum up, Snapchat’s AI Hallucination might seem like a fun way to create unique animations, but it’s imperative that privacy matters and security concerns are taken seriously. New features like AI Hallucination showcase Snapchat’s commitment to innovation, but security should be of utmost importance. With some precautions, you can enjoy the feature while keeping your data safe and secure.